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Privacy Policy

Mia Marcelle’s information collection practices are described below. We strongly encourage kids to check with their parents before entering information on any website and we urge parents to discuss with their kids restrictions regarding the online release of personal information to anyone they don’t know. Company is committed to complying fully with the Children’s Online Privacy Protection Act of 1998.


At Mia Marcelle, it’s our policy to create website content that requires minimum collection of information from our visitors. In general, Mia Marcelle limits our collection of information from kids to what is known as non-personally identifiable information (e.g. screen name, birthday, gender, state, zip code and country of residence). This information is collected so kids can participate in activities (e.g. chat with celebrities, post messages, play online games) without giving unnecessary personal information. From time to time, however, we may request limited personally identifiable information (e.g. kid’s email address and/or email address of parent or third party), as explained below). Mia Marcelle does not condition a kid’s participation in any of our online activities on the disclosure of more information than is reasonably necessary to participate in the activity. As explained below, we also collect from parents additional types of information (e.g., credit card and billing information) when they purchase products and offerings at our site.


When customers make purchases through the Mia Marcelle website, customers are required to provide their full name, billing and/or shipping addresses, email address, credit card number/expiration date and a phone number. We also provide our customers the opportunity to send to family and friends gift items purchased by the customer. Along those lines, we will send, on behalf of customers who request it, emails to family or friends notifying them that someone has sent them a gift. To do this, we ask customers to provide us with their family member or friend’s first name and email address. We only use this information to send the gift recipient the item(s) the customer has requested their family or friend receive. During the checkout process, customers are provided the opportunity to receive newsletters, sales and promotions from Mia Marcelle. To be removed from the contact list at any time, customers can elect to unsubscribe in the next email they receive from Mia Marcelle. If customers do not complete the order process (e.g., fail to enter a valid credit card number/expiration date or fail to complete a purchase transaction) the information customers submitted during the order process will not be captured by our systems. Once customers have successfully entered a valid credit card number/expiration date and completed the order process, an account will be created and maintained for customers. We use this information to process the customer’s order and to send order confirmations via email. We may also send our customers a print catalog based on the information provided. We do not sell, transfer or share the information with third parties, except when the information is transferred, disclosed and shared with our third party agent who uses the information solely to handle and manage fulfillment and customer service. Our third party agent is not permitted to use the information for other purposes and the third party agent has agreed to maintain the confidentiality of such information.


Other than a parental email address, we do not request that users submit any personal information online for customer service inquiries. We may however ask for additional non-personal information to better help us respond to customer service questions. We use the parental email address to communicate directly with parents about technology-related questions, and provide them with answers that they and their child may find helpful. We do not sell, transfer or share the parental email address with third parties, with the exception that the information is transferred, disclosed and shared with our third party agent who uses the information solely to handle and manage customer service, but cannot use it for other purposes and has agreed to maintain the confidentiality of such information. Once we or our third party agent have had a chance to provide email responses to customer service email questions, the parental email address is deleted from our system.


Mia Marcelle uses or may use personally identifiable information that kids provide for such purposes as sending requested electronic postcards and email messages on their behalf, and conducting contests or sweepstakes, and responding to their questions regarding our products and services. Mia Marcelle currently does not disclose to third parties personally identifiable information that kids provide, except from time to time, we may transfer, disclose or share such information with third parties who may be engaged by us specifically to handle and deliver certain online activities (e.g. conducting contests and sweepstakes). Such third parties have access to personal information needed to perform their functions, but may not use it for other purposes. Additionally, in the event that all or substantially all of the assets relating to Mia Marcelle are transferred or sold to another entity, personally identifiable information submitted to us may be transferred to the acquiring entity.


Cookies are information files that your web browser places on the hard drive of your computer when you visit a website. Cookies cannot damage user files, nor can they read information from a user’s hard drive. Cookies allow websites to “remember” users’ activities on a website as well as users visits to a site. At Mia Marcelle, cookies are used to determine the number of unique visitors to our website over a given period and to remember user screen names so that the need for multiple log-ins is eliminated. We do not store any personal information into cookies nor do we link or combine information collected through cookies to any personal information that kids submit online when participating in our activities. You can, of course, disable cookies on your computer by indicating this in the preferences or options menus in your browser. If you do this, our website may not function correctly.

Log data collected on web servers both within Mia Marcelle control and under the control of Mia Marcelle’s third party ad service provider, who is required to maintain such data on a confidential basis, supplies Mia Marcelle with aggregate information about the number of visits to different pages on our site. Mia Marcelle uses such aggregate information to improve access to our content based on our visitors’ browsers and operating system types to make our content available to as many kids as possible. We do not link the log data collected to the personal information that kids submit online when participating in our activities.


Mia Marcelle has taken steps to ensure that personally identifiable information collected in the future is secure, including limiting the number of people who have physical access to our database servers as well as electronic security systems and password protections which guard against unauthorized access.

Mia Marcelle provides a “bumper page” when linking from Mia Marcelle to another site, which lets users and kids know they are going to another site and reminds them not to give out information online without getting permission from their parents. These other websites are governed by their own privacy policies or information collection practices, which may be substantially different from ours. We encourage visitors to other websites to review the privacy policies and information collection practices of those websites.


If you have any questions, comments or concerns regarding Mia Marcelle’s privacy policy and/or practices, please contact us at:

PO BOX 660, RUTHERFORD, CA 94573 or


Beginning on January 1, 2005, California Civil Code Section 1798.83 [“Shine the Light” law] permits our visitors who are California residents to request certain information regarding its disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please contact us at:

PO BOX 660, RUTHERFORD, CA 94573 or

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